Our prospective clients drown in a massive amount of reports, loads of details and overwhelming information sources. And as a consequence of this clusterf*ck, they lack actionable information and insights to support medium and long-term decisions.

Our job is to create an environment capable of delivering actionable insights. To achieve this goal, we aim to create an actionable picture of “what’s going on – and why?” within our client’s businesses. Then we focus on identifying levers for optimisation, like ways to: trigger more leads, improve the quality of the sales pipeline, and steer our clients’ customer journeys in the right directions.

In the Field of technology we use state–of–the-art tools like Adobe Marketing Cloud, Microsoft Azure, Google Data Studio, Salesforce Datorama, Pentaho and several other process gems combined tools with T4.Infrastructure to deliver outstanding results.

“T4.Infrastructure Components consist of high-performance ETL layers connecting directly to a wide range of analytics APIs, specialised data warehouses (Cloud / on premise) and interactive visualisations combining different dimensions and data sources.

The enablement of our customer’s staff to do much of the important stuff within the whole data-driven optimisation area on their ownis a big part of our business. Our advantage: a broad skill range in all relevant products and in-depth know-how to get the bits and pieces running together, including necessary product migrations.

With a dedicated well experienced crew of experts, we operate the whole data-driven optimisation tool stack. The most important part is to create actionable insights for ongoing optimisation and enable customers for the next steps in data-driven business optimisation.